Disaster-proof your business’s social media: a Hootsuite/BCBusiness event

Join us on May 21 for #HootupBCB: How to disaster-proof your business’s social media

In 2012, McDonald’s sponsored the Twitter hashtag #McDStories, hoping patrons would share positive experiences with the fast-food chain. Instead, tweeters told horror stories. The lesson: understand your social audience.

To coincide with the launch of May’s BCBusiness issue featuring a guide to social media, we have partnered with Hootsuite to host #HootupBCB: How to disaster-proof your business’s social media, a panel featuring social media specialists from Vancouver’s biggest organizations and marketing agencies. Learn from them, not the hard way.

Plus, food, drinks and networking in Hootsuite’s Mount Pleasant HQ (5 East 8th Avenue). The May 21 event is open (and free) to anyone over the age of 19. That is, so long as you hurry up and reserve your spot now. Click here to RSVP.