Contents | Feb. 2010

cover story
Dreams of Gold
Promoters insist the Games will be a major boost for B.C. businesses. Will the gamble really pay off?
By Claude Adams
Your Logo Here
Hits and misses in Olympic branding.
By David Allison
The New Frontier
The 2010 Olympics are fueling dreams of powerful united West Coast region called Cascadia.
By Peter Severinson
Lessons Learned
Past Games show that, while there are benefits, hosting the Olympics is always a tricky business.
By Kerry Banks
features
Rocky Road
A wild housing market is forcing Invermere to decide what kind of community it will be: quaint town or vacation mecca?
By Erin Millar
Profile: W Media's Boris Wertz
AbeBooks founder Boris Wertz is putting his money into more new media.
By David Jordan
Small Business: A Tale of Two Cities
What Bologna can teach Vancouver about the power of the co-op.
By Frances Bula
Retail: Quality Control
Plans to promote B.C. wines are leaving some store owners sour.
By Peter Mitham
Gift of Gab
How Sean Heather leveraged a passion for socializing into a successful restaurant career.
By David Jordan
primer
Tourism Turnover:A government takeover of B.C.'s major tourism promoter shocks the industry
Ladies and Gentlemen, The Beetles:You won't believe these ideas for using up B.C.'s beetle-kill wood
Inquiring Minds:What Are You Doing During the Olympics?
Need to Know:How to Protect Your Ideas
Crossroads:Biotech Michael Abrams is giving CEOing one more shot