Contents | March 2013


The Most Influential Business People in B.C.

From tech incubators feeding homegrown innovation to visionary CEOs building bridges across the Pacific, we reveal the people behind the people—those pulling the strings for others' success and holding sway over industries and sectors.
by Sarah Fullbrook, Tom Gierasimczuk, Kristen Hilderman, David Jordan, Kate MacLennan and Lindsey Peacock


The Economy Election

Make no mistake: this provincial election is all about pulling B.C. back from the financial precipice. Both Premier Christy Clark and Adrian Dix know it's their way into office. In the coming weeks the gloves will come off as the hopefuls fight to show businesses how they'll defend a fragile economy.
by Steve Burgess


TOURISMTourism Trap

The Liberals promised an industry-led tourism marketing organization, but is it really a new direction?
by Kate MacLennan


Arc'teryx's new president and GM crossed continents for his new B.C. post.
by Kristen Hilderman

TECHComfort Clothing

Behind the design of Vancouver-based Squeezease Therapy Inc.'s autism vest.
by Sarah Fullbrook

TECHClub Penguin Founders Leave the Nest

The last of the Club Penguin founders has flown the coop, but don't forget their names just yet.
by Valerie McTavish

MARKETINGBuzzword of the Month—Cascadia

'The Pacific Northwest' is so passé. But 'Cascadia' is causing a brand war in B.C. and down the rest of the West Coast.
by Tom Gierasimczuk


HST OMG? Are you all HST OMG? Don't be, says Vancouver-based CGA Heather Weber, leader of MNP's Indirect Tax Group. If you've been slacking, here's what to do right now.

DOING BUSINESS IN CHINA In China, personal relationships are the foundation of all business—and that makes understanding etiquette and social customs crucial. Here's how to avoid looking like a tourist.

WATCH THIS TEDxVancouver's best online videos.

ASK THE ADVISORY BOARD Chris Staples and Rod Harris on video marketing and attracting American tourists.

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