CEOs in Cars, Episode 7: The Embassy’s Winston Helgason

BCBusiness teamed up with the Dilawri Group of Companies for a unique online video series titled CEOs in Cars, featuring high-performance business leaders driving equally high-performance cars.

Episode 7 features Winston Helgason, the president and co-founder of The Embassy, the Academy Award-nominated visual effects company that has done jaw-dropping special effects work for Iron Man, Elysium and, most recently, the Hunger Games sequel.

Given his company’s low profile but big impact, we paired Helgason the subtle sophistication of the Audi A7, a power package that blends the style and 310 horses of a sports coup with the practicality of a four-door sedan. While negotiating the leafy, sunny streets of the Vancouver beach neighbourhood of Kitsilano, he talks dancing cars, the virtues of staying small and the collaboration of the visual effects industry in B.C.