Bright Lights

startup name: 
Vireo Technologies Inc.

founded: 2007

number of employees: 12

lead product: A continuously 
variable transmission (CVT) for industrial use.

milestone: Last year Vireo bought the worldwide exclusive rights to produce its CVT for industrial applications such as wind farms.

The world needs this product because:

The product improves the efficiency of industrial engines dramatically. President Janet Benjamin explains that in some industries it could mean hundreds of thousands of gallons of gasoline conserved each month.