LG hires Jillian Harris to talk up its fancy new fridges

Jillian Harris | BCBusiness

If you follow Harris on Twitter, expect a marked increase in refrigerator-related tweets

Local celeb Jillian Harris, co-host of Love It or List It Vancouver and former bachelorette on The Bachelorette, has found herself a shiny new partner, LG Electronics. Harris will be the company’s Canadian spokesperson, peddling its stainless steel Door-in-Door refrigerators on Facebook, Twitter, Instagram and her own website. Basically, it’s a fridge with a second smaller door for beer or whatever. The campaign will run until December, during which Harris will embark on a media tour and possibly a few in-store visits to explain to you in person why you need more fridge doors in your life.

(Source: Marketing)