Marketing & Media
Titles won’t get us through this crisis; however, people with insight, creativity, the ability to develop trust and the courage to move forward will. People around us right now are starving for leadership. They’re unsure of where they are, let alone what the future holds. They need reassurance and guidance to help them stop grabbing their knees and rocking back and forth, so they can get up and walk toward the unknown with confidence...
COVID-19 has created many new challenges for companies, and communications are no exception. Among the questions that businesses have grappled with: what to communicate, when to say it, with what tone and how often? The next phase of the pandemic, with governments at home and abroad looking to start reopening the economy, will also bring its own set of challenges.
On behalf of the BCBusiness team, I hope that you, your family and your business are staying well during this uncertain time. You might be expecting to see the May issue of BCBusiness arrive in the mail or at the newsstand, so I wanted to give you an update on the...
You know what they say about photographing kids and dogs...don’t. But they also say that the things you work the hardest for you appreciate the most—and that’s the case with the July 2010 cover, which I always call “the Dog Cover.” The...
This article was originally published in our March issue, before the COVID-19 pandemic came to Canada. For the national costume segment of the 2019 Miss Universe competition, Alyssa Boston, our very own Miss Universe Canada, came out wearing a smoking ensemble—literally.
In his monthly column for BCBusiness, Richmond-based employee engagement and internal brand communications expert Ben Baker shares his insights into how to communicate value effectively, so people want to listen and engage. In the end, it’s about creating influence through trust. The 20th annual Edelman Trust Barometer is out, and the...
While live sports have taken a hit or two during the COVID-19 pandemic, its esports brethren appear to be thriving. Recently, Vancouver-based Alpha North Esports & Entertainment announced two separate partnerships with some well-known B.C. names. This morning, the company revealed...
This one is a few years old, but a great photo stands the test of time. Usually, a lot of time and planning go into a cover for BCBusiness. But every once in a while, the perfect photo lands in your lap—or to be more precise, your inbox. In 2011, I got...
Self-proclaimed digital marketing junkie Erica Hakonson founded Maven Collective Marketing after her side hustle became more than full-time and she needed more flexibility as a working mom. Now Hakonson runs a digital marketing agency with an international consulting team and...
There’s no shortage of bad news these days, but we’re doing our best to stay upbeat. Here are 20 songs the editors have been cranking while isolated (as loud as our families will allow, at least). I may not have the...