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Marketing & Media

Dec 12, 2017
5 most popular Canadian biz books from the week of December 4 to 10
Munro’s Books

Best-selling business titles provided by Munro’s Books, 1108 Government Street, Victoria, B.C.

Dec 11, 2017
Semifinalists announced for Small Business BC Awards
Nathan Caddell

The public has spoken, and now the fates of numerous small businesses are in their own hands. Small Business BC has announced 10 semi-finalists in 10 categories for its 15th annual awards. Members of the public voted for their favourite businesses, which are now encouraged to submit a detailed application. The lists of...

Dec 6, 2017
Why quality and quantity matter when connecting on LinkedIn
Trevor Turnbull

One of the most common questions I get from people looking to use LinkedIn proactively to prospect for their business is: “Should I connect with everyone who sends me a connection request?” I believe you should absolutely connect with strangers, but make sure...

Dec 5, 2017
5 most popular biz books from the week of November 27 to December 3
Munro’s Books

Best-selling business titles provided by Munro’s Books, 1108 Government Street, Victoria, B.C.

Nov 29, 2017
The worst mistake sales professionals make on LinkedIn
Trevor Turnbull

There’s a right and a wrong way to use LinkedIn. One common mistake sales professionals make is to treat it like a sales tool, but the truth is, no one likes to be sold to. Think of it this way: if you...

Nov 28, 2017
BC Chamber of Commerce discusses member survey results at Kelowna dinner
By the Editors

Bruce Anderson made the keynote speech at a dinner organized by the BC Chamber of Commerce to present the findings of its 2017 Collective Perspective Survey. Anderson, chair of Ottawa-based polling firm Abacus Data, helped found Earnscliffe Strategy Group in 1989 and was a fixture on the CBC’s At Issue panel. He thinks...

Nov 28, 2017
5 most popular Canadian biz books from the week of November 20 to 26
Munro’s Books

Best-selling business titles provided by Munro’s Books, 1108 Government Street, Victoria, B.C.

Nov 23, 2017
Startup competition winners generate money for the province
By the Editors

Those looking to get in on the ground floor of some up-and-coming companies might want to keep an eye on the BCIC-New Ventures Competition. That’s because past winners of the awards bestowed by non-profit New Ventures BC have churned out money—for themselves and the province. The top 25 companies from 2010 to 2014 have...

Nov 23, 2017
Canadians think multinational companies have room for improvement: study
By the Editors

The research, conducted by Toronto-based Pollara Strategic Insights, shows that while 89 per cent of Canadians think multinational corporations can help the communities where they do business, only 51 per cent feel that such companies have efforts designed to do so. Nestlé S.A.—a food and beverage multinational headquartered in Switzerland—sponsored the first-of-its kind survey. Pollara also found...

Nov 22, 2017
Stranger things need to happen on LinkedIn
Trevor Turnbull

You do it at parties. You do it at breakfasts. You do it on Tinder. You probably do it in the elevator. So why does the idea of connecting with a stranger on LinkedIn feel so awkward? When it comes to...

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