Marketing & Media
Best-selling business titles provided by Munro’s Books, 1108 Government Street, Victoria, B.C.
Best-selling business titles provided by Munro’s Books, 1108 Government Street, Victoria, B.C.
In what appears to be a demotion of sorts, one of two Vancouver cabinet ministers in the federal government was moved out of the Justice Department to serve as minister of Veterans Affairs. Vancouver Granville MP Jody Wilson-Raybould, who served as justice minister as well as attorney general, was moved in...
In public relations, we have always ascribed to the power of so-called earned coverage and endorsements. Unlike advertising, PR can give the public opinions and information from media and online influencers that is not paid for and therefore comes with a higher level of trust and reliability. Traditionally, PR works with influencers by carefully...
Meet Kate Bradley Chernis. Her runaway-success tech startup, Lately, sprang from battling a three-headed Hydra of demographic stereotypes. 1. In the tech world, being a woman isn’t the norm. There’s a lot of pandering, shoulder punching and good intentions when it...
Best-selling business titles provided by Munro’s Books, 1108 Government Street, Victoria, B.C.
Food trucks aren’t the only Vancouver eateries on the move. A baker’s dozen of restaurant groups from A to Z are giving Toronto, and other places, a taste of what they bring to the table FLAVOUR PROFILE: Build-your-own custom-made salads and pizzas...
Every year, people say a lot of things changed over the course of 365 days. Was that true in 2018? In B.C., you could make the case. After all, many of our municipalities are now being run by different leaders, and more folks seem to be inhaling cannabis than before, for...
This is an invitation to have a big think about how the new sharing economy will impact the costliest item most people will ever contend with: their home. As baby boomers age and downsize, as new homebuyers enter the market...
Vancouverites should see more positives than negatives in the job market early next year. Staffing services firm ManpowerGroup (a U.S. multinational with a Canadian base in Toronto) has released its Employment Outlook Survey, which shows that a positive hiring climate is in the cards for Metro Vancouver in the first quarter of 2019. Among...