BC Business
Stylish, practical and sentimental, the permanent jewelry trend is here to stay. Here are six B.C. companies that offer the painless process
A background in fashion and international modelling gave Mogano founder Morgan Woods an eye for style, and her own sensitive skin influenced her decision to create the lead-free, nickel-free, hypoallergenic jewelry brand in 2020. The Kelowna-based company works with local goldsmiths to fashion custom birthstone charms for its permanent jewelry. Mogano offers 13 chain designs starting at $90 each.
Coquitlam-based Luna & Boo is named after founder Janine Evers’s poodles: “We wanted to bring a piece of everlasting joy to our community, much like the unwavering companionship of our dogs.” Despite being a relatively young business (Luna & Boo first launched in 2022), the company has already opened four additional locations (a second in Coquitlam, plus bases in Penticton, Kelowna and Ottawa). Permanent jewelry is offered at all five studios… for dog and cat people alike.
If you can’t make it to With Grey’s downtown Vancouver studio, no fear: the biz offers a mobile permanent jewelry service, so folks all around B.C.’s Lower Mainland can book group welding sessions for parties, bachelorettes or other gatherings. (Staff retreat bonding activity, anyone?) Okanagan-born Ashley Goodman founded the business in 2022 with low-maintenance materials in mind: a vacuum-coating process makes the gold plating sweat and water resistant.
Melanie Auld celebrated 10 years of Melanie Auld Jewelry in 2023, and the Vancouver-based boutique has been offering permanent jewelry services since 2019. Chain welding is available at both the local flagship store and the Toronto location, and charms are available, too (think white gold bars, opal and diamond designs or two halves of a heart—for BFFs, of course).
Islanders who find themselves constantly misplacing their bracelets can look to Fused Permanent Jewelry Bar—founder Alex Stoker participates in events, markets and pop-ups in Nanaimo, Courtenay, Parksville, Comox and beyond (and her Port Alberni studio is bookable, too). In the event of breakage, the two-year-old biz repairs permanent jewelry for free.
On the subject of permanence: Leah Alexandra Jewelry has a long reputation as a go-to jewelry designer in Vancouver—the brand has been around since 2006. Founder Leah Alexandra operates her permanent jewelry services under the name Spark Studio, and bracelets come in gold, silver and rose gold as well as whimsical, multicoloured “candy chains.”
Investing in permanent jewelry isn’t quite the same level of commitment as, say, getting a tattoo—while the bracelets and anklets are welded together and made to be long-lasting, they can be easily cut with a good pair of scissors.